PPC & SEO
I’ve built my new eCommerce store. It has a great design, a good solid navigation structure and good product images with well over a thousand products listed. So the search engines should be able to rank my site pretty high right??
Wrong !, the sad fact is, that being indexed by the search engines is much harder for an on-line store than for an information website. One of the biggest factors is that your product information is most likely coming from the manufacturer. Just think about it. Thousands of eCommerce stores are selling the same products you are, from the same manufacturer, maybe you are selling them at a lower price for whatever reason, but I’m betting the product descriptions are all the same. This is why you and your competitors do not do as well when it comes to being indexed by the search engines. One of the best ways to get around this is to write unique product descriptions for all of your products.
Black Arrow Marketing has the staff in place to help with this. We can write unique product descriptions for you that will make you products stand apart from your competitors which will then give you a better chance of being indexed by the various search engines. Google being one of the most critical of non-unique content.
Also keep in mind that your product section pages need that same kind of attention so that your sections also do well in product searches. Remember the better your content is the higher you will be ranked.
Black Arrow Marketing has gone the extra mile to research and stay on top of Google’s requirements for being found when someone is doing a product search. Take the time to contactBlack Arrow Marketing: 1-888-225-4780 or email us at firstname.lastname@example.org and let our experienced SEO staff answer your questions on the best way to implement a successful SEO campaign.
Below are what we recommend being implemented in order to make your store rank higher in not only Google but the other engines as well.
Unique Product Descriptions
Unique Section Page Description
Unique Meta Keywords
Unique Meta Descriptions
PLA Associated Keywords working together with Ad campaigns.